Be-A-Magpie Brings Advertising to Twitter

November 24, 2008

By Taylor Pratt

Looking to monetize your Twitter efforts? Well now you can! Thanks to Be-A-Magpie, Twitter’s spam filters (or lack thereof) will be put to the ultimate test!

Be-A-Magpie will pay you to insert ads into your tweet stream. Advertisers will pay a Twitter user on a cost-per-thousand impression basis, and are tailored to your Twitter audience by analyzing your Twitter messages and matching keywords to various advertisers. Magpie advertisers can bid on a particular keyword and the winning bid will be shown in a person’s tweet.

By default, “Magpie-tweets” are inserted once every five tweets, but you can create a range anywhere from one Magpie-tweet per 20 tweets or as often as one Magpie-tweet per tweet.

As TechCrunch pointed out, it will be interesting to see whether or not Twitter will object to this, as Be-A-Magpie is not affiliated with Twitter.

I personally would hate to see my Twitter stream fill up with this kind of spam. At any rate, this will give me a reason to clean up my follow list on Twitter should it really take off. What do you think of Be-A-Magpie? Would you unfollow someone because they are using it?

Taylor Pratt is a Search Marketing Specialist at nFusion, a results focused marketing agency.

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