Marketing News Roundup, January 23

January 23, 2009

It’s time for the week in review: all the marketing news that was fit to print, but we didn’t quite get to you sooner.

In an effort to attract and/or appease large media companies, YouTube plants to let big content partners bring their own ads. But will that be enough?
Also in the video arena, YouTube rolls out video downloads, though they appear to be limited to the ChangeDotGov channel.
And one more video tidbit: CNN.com is experimenting more with ads in its live streams including longer ads and in-stream (as opposed to pre-roll) ads.
Is the long-rumored GDrive alive?
A few challenges for Wikipedia this week. First, a brand that could really challenge them: Britannica 2.0. And yes, there’s peer editing, though registration—with names and addresses required.
After vandals greatly exaggerate a couple senators’ deaths, Wikipedia may restrict anonymous edits for the whole site.
And in a month of Internet job cuts, here’s a headline that’s sure to get lost in the crowd: Digg cuts 10 percent of its staff. On the plus side, they’re hiring a direct sales team.