Cup of Joe: Why Ads Are Devastating to the Users You Love

March 20, 2010

A few weeks ago Ken Fisher wrote a popular blog post about how ad blocking software can have devastating effects to the websites that you frequently visit. Mr. Fischer describes how ad blocking software is responsible for showing false page view data to ad networks. As a result each ad is priced at a lower [...]

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Social Media Tactics Still Learning to Play Well With Others

March 19, 2010

Social media is on the front of every marketer’s mind (or at least it seems that way) but it still gets the treatment normally reserved for those who don’t quite fit in. In other words, while there is tremendous value in social media it is still a tough road to travel to get social efforts [...]

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The World (of Reviews) According to Yelp

March 19, 2010

Yelp is certainly an interesting phenomenon. Depending on where you live and who you talk to it can be either “all the rage” or it can elicit the “What’s a yelp?” response. Of course, in Internet marketing circles it’s all the rage especially in tech centers like NoCal etc. What is happening quite a bit [...]

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Why Your Web Traffic is Going to Nosedive Thanks to Google

March 19, 2010

Take a look at the Google Analytics chart to the right.
Now imagine yourself waking up one day to see your web site’s traffic taking such a dramatic drop.
Did you get banned by Google? Is your site down?
Nope! But everyone just opted out of Google Analytics–rendering your dashboard useless.
Far fetched? Not too much. Not when you [...]

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Google China Plans to Wave White Flag on April 10?

March 19, 2010

Mark your calendars for April 10!
That’s the day that Google is reportedly going to officially pull out of China, with the announcement coming as early as Monday.
According to Bloomberg (via China Business News) this is all based on a tip from an anonymous sales person inside Google’s Chinese office–I could make a bad joke about [...]

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