Facebook is going to be joining the frenzy to help everyone not only know what people are thinking but also where they are thinking it. As we move more toward a world of this total view of another’s life you can be sure that Facebook wants to be involved. With the rising popularity of Foursquare, [...]
Last month, Facebook announced a conversion tracker tool to help marketers determine the value of their efforts on the world’s most popular social network. The tool would help marketers track conversions (obviously) and determine the value of brand fans. And now researchers at Rice University have examined the real-world value of Facebook fans.
They surveyed customers [...]
Well, that’s a mighty big number isn’t it? While I hate to admit it I am one of those people doing just that because it has become a bit of a habit. I don’t spend a lot of time on Facebook. In fact, my technique is to see what my friends have said, maybe say [...]
Here’s are some metrics that should concern those inside of Twitter:
The number of new users per month is down 20% since its peak in July 2009.
The average Twitter user has just 27 followers, down from a peak of 42
80% of Twitter users have tweeted fewer than 10 times
The percent of active Twitter users is down [...]
You’re already careful about what you say on Twitter, right?
I mean, you read my advice on reputation management, so you know not to go around tweeting defamatory tweets in the name of “fun.”
Right?
Good, then I never have to worry about you getting in as much trouble as Larry Johnson of the Kansas City Chiefs. [...]
