Advertising & Marketing News

The ceaseless parades (charades?) agencies embark upon to differentiate themselves from one another often present us with quirky approaches.

The rest is here: Agency Doesn’t Believe in Targets But Songs Are OK

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Now here’s the oldest tactic in the book

Excerpted from:Agency Wishes Erik Proulx Would Come Back to Work

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So social media is all the rage. Consumers are all over it. Marketers are all over it. And it’s changing the way people and marketers communicate with each other and amongst themselves

See the original post here: Yet Another Agency Hopes to ‘Fix’ Advertising

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Want to help a brother out. Check out The Neighborhood Project from the Brooklyn Brothers who, by the way, aren’t brothers nor from Brooklyn.

Originally posted here: Brooklyn Brothers Search Neighborhood for Creative Talent

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Austin-based branded community provider Powered has, along with Port;and-based StepChange and New York-based Drillteam, aquired Joe Jaffe’s social media agency crayon.

Excerpted from:Acquisition Forms ‘First Full-Service Social Media Agency With Scale’

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