Advertising & Marketing News

Interactive digital signage technology is on its way to going mainstream, being adapted into venues from a wide range of industries for streamlining processes, communicating with employees, guiding customers, and marketing. One of these industries that is really conducive to digital solutions is the hospitality industry, including hotels, resorts, restaurants, and casinos.
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Waste from electronics is becoming a serious concern across the globe. Discarded computers, monitors, mobile phones and monitors are piling up in countries in China, Africa and the Sub-continent.
Read the rest here: Digital Signage and Its Contribution to E-Waste

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Digital out of home media (Dooh) is often described as the next big revolution in advertising. However, there is more to the implementation of digital screens than just branding and selling something. Digital signage can be used for a whole host of applications and the number of uses for this new technology is increasing all [...]

Outdoor digital signage has become a real boon for many businesses. Raising brand awareness, generating custom and driving customers through the doors are just some of the reasons people choose to invest in outdoor digital signage.
See original here: 32″ LCD Enclosures For Cost Effective Outdoor Digital Signage

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To say that digital signage has been a revolution is not overstating its success. The use of flat of panel displays for digital out of home advertising (Dooh) has been one of the fastest growing industries in recent years with deployment of digital signage appearing in almost every major city in the world.
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