Advertising & Marketing News

By Peter Young
According to the IPA’s Bellwether report, UK advertisers substantially reduced their budgets in the final 3 months of 2008, with just 7% of respondents saying they had increased budgets during the final quarter of 2008. That was in stark contrast to the 49% who reported that they had cut their marketing spend [...]

The printing process can seem rather foreign to many companies, and it involves a number of complicated elements that are going to greatly change what the final results are you get from your marketing. But for you to get any worthwhile marketing you’re going to need to know something about the process of printing and [...]