November 20, 2009
In one McDonald’s restaurant they have incorporated content managed digital signs. If this pilot is successful this solution could be deployed throughout the McDonald’s throughout America.
Go here to read the rest: McDonald’s Serves Up Interactive Digital Signage
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November 19, 2009
Digital signage is taking another leap into a marketing phenomena and making a buzz in the industry at the same time. In one of Ralph Lauren’s stores in New York, they project images onto the window and customers can touch the images to buy the clothes!
Originally posted here: Interactive Kiosks Now Used in Store Windows?
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November 18, 2009
In this day and age of every business chasing each others customers, if you do not know the answer you could be in serious trouble of loosing the majority of your customers. Learn how your in-store advertising can help-a lot!
Here is the original: Interactive Kiosks – Help Understand Why Your Customers Buy From You
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October 13, 2008
Interactive Digital Displays are becoming the new and up coming trend for advertising. They help get the viewers involved and participate with the content that is being displayed. Touch screens and flashing images will have customers coming to your store.
More: Digital Displays Go Interactive
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May 29, 2008
The Interactive Advertising Bureau (IAB) recently set their “Interactive Campaign Setup Best Practices,” out on the world.
For those of you not familiar with the IAB, their site’s about page defines them as:
Founded in 1996, the Interactive Advertising Bureau represents over 375 leading interactive companies that actively engage in and support the sale of interactive [...]