Not that a few won’t end up atop Rock Bottom at the end of the night anyway but it’s nice to know that, for the first time in, like, forever, there will be a party at the Chicago ad:tech…
More here: Fulton’s and Rock Bottom Replaced by Enclave for Chicago ad:tech
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In every panel, there always seems to be one person who dominates the conversation, mentioning great ideas that the rest expand on. At “The Modern Agency” seminar, that person was John Santiago, Co-Founder and Co-CEO, Media 8 Digital Marketing. The…
Go here to read the rest: Digital Marketing Strategy–are you a modern agency?
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In the session entitled Brand Nation: Leading US Marketers Discuss Best Practices moderated by Real Branding Senior VP Susan MacDermid with panelists P&G Director of Interactive Innovations Ted McConnell, ESPNdeportes senior Director Carlos Caban and Coke Media and Interactive…
View post:Brands Discuss Representation in a Digital World
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Open power outlets are rare, and rarer still in the press room.
Excerpt from:Press Room Faux Pas
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With Search Engine Marketing and eCommerce both being large segments of any corporate interactive arsenal, miami ad:tech featured a session moderated by Tamara Barber from Forrester Research entitled: “The Art of Persuasion: The New Laws of eCommerce Marketing.” Included in…
See more here: The User-Centric Approach To SEM & eCommerce
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