Advertising your website is not the easiest or the most enjoying experience, but it’s the most important thing to do. The better you advertise your site the more money you will gain. You might have to spend a few bucks on advertising to make your business grow. In this blog I will be explaining a few ways you can advertise your site.
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Advertise Your Online Business
Sometimes you read something about a company or a business that simply gets it more than others. OK, so 
we know that in most cases Google does that. Sometimes they do it in ways that still amaze and make one say “Huh, that makes good sense.”
Fresh off the mantra from several folks at PubCon to embrace traditional media, an article appeared in today’s Journal that exemplifies that strategy by, you guessed it, Google and one of the most unlikely traditional marketing powerhouses, Proctor & Gamble. These two titans of their representative media strongholds have met in the middle in a unique way. They swapped employees. Both were bright enough and daring enough to recognize that they needed to know more about the “other side”.
I can’t urge you enough to read this article in its entirety. Rarely do I read something and throughout keep saying, “Holy crap, that is cool!” This one did that. It was pretty fascinating to read about the various “Aha!” moments that occurred on both sides of the aisle because there was actual sharing and learning taking place. While the new v. old media struggles that occur in public are often contentious this one appeared to be collegial. It’s when this type of environment exists that real growth takes place. Also, real learning occurs and relationships start. I suspect that we will be reading about this partnership and innovation between “Googlers” and “Proctoids” (by the way, P & G, this nickname for your employees is a bit uncomfortable for obvious reasons) for years to come.
Here are some of the high points:
There’s a lot more. We as search and internet marketers should be reaching across the aisle more because if the deep pockets of a P & G have yet to embrace online, what about the rest of the traditional marketplace? Imagine helping these folks with efficiency and effectiveness during this economic climate. What an opportunity.
Go get’em.
Pilgrim’s Partners: SponsoredReviews.com - Bloggers earn cash, Advertisers build buzz!
Local review site Citysearch has announced an overhaul to its mobile and web sites. Now in beta, Mobile by Citysearch adds enhanced features for mobile users, and the new website integrates more local and social aspects.
Mobile and local have always been a good match, but the implementation of this natural pairing hasn’t fully “arrived.” Mobile by Citysearch, however, is a good step along that path. The new site is designed to be compatible with whatever mobile device you use, including content layout and using your phone’s default navigation (thumbwheel, touch screen, etc.) for a more intuitive UI.
Citysearch has long been available through mobile phones—two years ago, they added mobile search to their site as well as local business listings via text message.
Rather than just making the website readable on a mobile phone, however, the new Mobile by Citysearch better integrates mobile and local. Its new design makes reading and even creating reviews from a mobile device easy and makes popular website features mobile-friendly. The new mobile Citysearch is also integrated with text messaging, allowing users to text reviews, directions and ratings directly to mobile phones.
The Citysearch website has also been redesigned. New features enhance not only the interface but the access to the site’s reviews and other information. But the new site is more than just prettier. An enhanced back end allows for even more focused local searches—down to the neighborhood level, instead of just the metro area.
The new Citysearch also integrates social media better—including the seldom-mentioned Open ID rival, Facebook Connect. The integration with Facebook is one of the best applications of social search so far. If you’re signed in to Facebook (currently or using a permanent session), Citysearch will highlight your friends’ reviews of local restaurants. (Image from Read Write Web.)
Finally, the new Citysearch is sure score points with local business owners—it prominently features owner comments alongside editor and user comments. It also is added enhanced features for videos of local businesses through a partnership with Brightcove.
Users will be able to upload their own photos and videos early next year.
This redesign comes just a few days after some bad press for Yelp, a rival local review site. Yelp is alleged to have offered to remove or move down negative reviews of local businesses for a fee (and there’s even some allegations they took the money without actually moving the reviews, doubly unethical).
Yelp has been gaining momentum against Citysearch’s popularity recently, but Citysearch’s new features and Yelp’s bad press might combine to reverse that. What do you think—are the new features cool enough to get your “vote” (traffic)?
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Citysearch Gets Mobile and Social
If you want to know how to be sure that all your ad campaigns will be profitable, then this article is for you…Read it and use the info provided.
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How to Always Profit From Any Ad Campaign!
With millions of small businesses popping up every year, you have to find a way to breakout above the rest, it takes something extreme to do this. When I started my home based business I knew that the most important thing for me to do, was to get my company out there. If no one knew the business existed than I was wasting my time. While word of month is the best advertisement that your business can have, you cannot use it until you have a few clients
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Extreme Advertising - Millions of Dollars