Advertising & Marketing News

Sanford Wallace, aka “Spam King,” or “Spamford” – a notorious spam king – is finally paying for all that spam. Wallace is president of Cyber Promotions and now he and his partner have the distinction of getting one of largest anti-spam judgments. The court has ruled that they owe MySpace about $230 million in damages.
U.S. [...]

If you buy Radically Transparent–or download chapter 1 for free–you’ll learn how JetBlue’s reputation was severely damaged when it stranded passengers for hours in February 2007. The company had to do a lot of apologizing and reputation repair–including the creation of a YouTube video and a passenger bill of rights.
The crap just hit the jet [...]