I’m not sure if you know the back story of why I decided to launch social media monitoring tool Trackur.
After completing Radically Transparent, I felt like there was a huge void between those that had outgrown Google Alerts and the monitoring tools available at that time. You had Google Alerts (free) then you had services [...]
Previous blind-test studies have shown that results across different search engines are pretty much considered equal–once you remove the logo from such results.
Now, a new study from Wunderman, BrandAsset® Consulting, ZAAZ and Compete goes one step further and demonstrates how the search engine used, influences the perception of the destination brand. In other words, Walmart’s [...]
There have apparently been some rumors (yes, there are rumor mongers in the Internet space which is SO hard to believe) that have been talking about Apple entering the search game with their own search engine. This whole game of Google v. Apple has lately been fueled by the rumor mill and comments like those [...]
<Somewhere in Twitter HQ>
“So, Ev, if I understand you correctly, there isn’t actually any revenue to count at the moment?”
“No, Ali, we hired you because we were hoping you’d bring your collection of Pixar dvds in for us to watch when the Fail Whale appears.”
If it’s not Ali Rowghani’s movie collection that Twitter wanted, it [...]
Question: How long does it take for a new CEO of a social media falling star to get his walking papers these days?
Answer: If you are Owen Van Natta of MySpace it takes just about 9 months.
Wow, I wonder if the time went quickly? It seems like just yesterday that the announcement of the former [...]
