December 23, 2008
Unless you reside in Hawaii where the signage laws are strict, as a business owner you should be using signage to your advantage. Using banners, decals, signs and graphics are excellent promotional marketing tools for any business as they are usually a customer’s first impression. Coordinating the look and scheme can lead to a very [...]
October 14, 2008
Have you placed ads in periodicals and local papers trying to get attention for your business, products or services? How many calls did you get in response? Did the revenue you generated even pay for the cost of the advertising?
Originally posted here: Advertising – How Do You Advertise to Make the Most Impact?
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May 15, 2008
CBS is paying a 45% premium in order to buy CNET for $1.8 billion!
Why?
Why would they offer up a 45% premium for a company that’s seen its stock slump recently? Let’s speculate shall we?
CBS had money burning a hole in its pocket.
CNET had more than one suitor, so enjoyed a behind the scenes bidding war.
CBS [...]
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May 10, 2008
Facebook is borrowing $100 million to accommodate growth on the site. The money, from venture loan firm TriplePoint, brings the amount raised to around $350 million.
The site has grown quickly and needs around 50,000 more servers to handle the load. Facebook has over 70 million active users and around 109 million monthly visitors.
According to Business [...]
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May 4, 2008
A recent article here on MarketingPilgrim, which referred to an interview with Eric Schmidt, where he basically saw Microsoft as the “evil†company the knight in shining armor (since Google’s CEO was being interviewed, I’m sure it’s clear who he sees as the “knight in shining armorâ€) needs to protect us from gave me the [...]
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