Facebook Ad Rates Fall: When 32% Growth Is Not Enough

November 7, 2008

Last week, we took a look at Facebook’s financials and wondered if the social networking giant is headed for financial ruin, despite—or even because of—118% worldwide growth, 32% US growth (monthly unique visitors). Many commentators argued that any company would be overjoyed with even 32% growth. Unfortunately, that kind of thinking is the [...]

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Google Understands User Behavior

November 7, 2008

Google is renowned for its intuitive user interface—but a lot of work goes in to making sure that Google understands exactly how its users interact with its pages, as evidenced in a blog post yesterday. And Google doesn’t just look at the user data they get from clicks or surveys—they use actual field studies.
Are [...]

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Pilgrim’s Picks for November 7

November 7, 2008

Woohoo it’s Friday?
Let’s celebrate with today’s Picks:

A Russian company is suing Google for $3 billion, claiming AdSense infringes on its patent. Whatever.
The recession is going to reduce the growth rate of local online advertising from 47% growth this year to just 8% next year. Ouch!
E-consultancy has advice for publishers looking to improve their site search. [...]

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Microsoft’s Ballmer Not Interested in Being Yahoo’s First Runner-up

November 7, 2008

It appears Jerry Yang’s appeal for Microsoft to buy Yahoo is falling on deaf ears. According to AP, Microsoft CEO Steve Ballmer is just not interested anymore:

“We made an offer, we made another offer, and it was clear that Yahoo didn’t want to sell the business to us and we moved on,” Ballmer said. “We [...]

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Just How Much Transparency Should We Expect from President Obama?

November 7, 2008

It’s not difficult to see just how important social media was to the presidential campaign of Barack Obama. He had a long list of social media touch points, including:

His official blog.
His mass of Facebook and MySpace friends.
Twitter followers.
His Flickr photos and YouTube videos.
His excellent online reputation and his attempts to fight vicious rumors.

Now the question [...]

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