Advertising & Marketing News

Digital signage offers advertisers and marketers the chance to reach consumers at the point of purchase via a medium that’s powerful and appealing. The latest figures from The Nielsen Company, the outfit that’s best known for tracking TV watching and compiling viewership statistics known as ratings, reveal the number of dollars spent on advertising in [...]

Arctic conditions have dominated the news headlines in the northern hemisphere this year with some countries, including the UK, suffering their coldest winter in three decades. There is a serious risk that many digital signage campaigns erected in outdoor locations or in areas without adequate heating could fail because of the unusually low temperatures. Problems [...]

Do you need to find an edge for your advertising plan? Here’s a plan the brings you the competitive edge with ideas and suggestions that take you beyond competition to the big win. Drive traffic home with advertising you can apply to your business.
See more here: Competitive Edge – 5 Ways Advertising Drives Recognition

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Executives, men and women love the game of golf. That is the reason that the number one related gift for any golf loving executive, man or woman is golf related. Promotional golf umbrellas are at the top of that gift list.
Original post: Promotional Golf Umbrellas Are Wonderful Advertising Products

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There are times when an organization or business needs to make a big, bold statement. Not just figuratively, but literally. At a trade show, a convention, on the side of a building, or hanging above a busy street, the message has to be physically large and vibrant, cutting through the clutter of [...]